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Garrard Launches First Shanghai Store

UK retailer creates exclusive diamond-jewelry pieces for new boutique.
Aug 13, 2017 5:33 AM   By Rapaport News
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RAPAPORT... Garrard has opened its first boutique in Shanghai, the London-based luxury jeweler announced last week.

To celebrate the launch, Garrard — which has been in business for nearly three centuries and served as Great Britain’s crown jeweler for over 160 years — has unveiled a number of diamond jewelry pieces that will be exclusive to Shanghai. Among them are the Emerald Ivy suite — an emerald-and-diamond set consisting of earrings, a bracelet, and a necklace that can be worn in three different ways — and the Eternal Fringe suite, a necklace and earrings containing more than 40 carats of diamonds.

“We are confident that our iconic collections and bespoke designs, coupled with our longstanding British heritage, will find a happy home in one of the most dynamic and exciting cities in the world,” said Garrard CEO Joanne Milner.

The new boutique in Shanghai’s Bund district — the company’s 29th point of sale — will present new collections, bridal jewelry, tiaras and rare stones. It will continue to carry out bespoke orders for clients in collaboration with the London-based design team, the jeweler said.

Garrard — which has been expanding internationally in recent years to reach out to growing luxury markets — plans to open two further flagship stores next year, a company spokesperson told Rapaport News.
Tags: Bund, Emerald Ivy, Eternal Fringe, Garrard, Joanne Milner, london, luxury, Rapaport News, retail, shanghai
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