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GIA, Chow Tai Fook Launch Blockchain Pilot

Platform will provide grading reports for the jewelry retailer’s T Mark brand.
May 23, 2018 10:40 AM   By Rapaport News
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The Gemological Institute of America (GIA) has partnered with Chow Tai Fook on a pilot program that will use blockchain to deliver digital diamond-grading reports.

The GIA will create a permanent and immutable record for diamonds from the jewelry retailer’s “T Mark” brand, the organizations said in a joint statement Wednesday. The platform will begin in a selection of Chow Tai Fook’s Hong Kong stores before expanding to more of the chain’s locations at the end of the year.

“Securely linking T Mark customers to their diamond’s grading information through the use of blockchain is an important step to enhance consumer trust,” said Tom Moses, executive vice president and chief laboratory and research officer for the GIA.

The move is a breakthrough for the industry, adding a new chapter to the customer experience, added Kent Wong, managing director of Chow Tai Fook.

Through the service — which was developed with blockchain-technology startup Everledger, and is secured by the IBM Blockchain Platform — the GIA will enter its grading information for T Mark diamonds directly onto a shared blockchain ledger, which will then be transferred to the purchaser via a special T Mark app.

Once the pilot is over, the GIA plans to open its service to the entire gem and jewelry industry, it said.
Tags: Blockchain, Chow Tai Fook, Everledger, Gemological Institute of America, GIA, IBM Blockchain Platform, Kent Wong, Rapaport News, T Mark, Tom Moses
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