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De Beers to Provide Lab-Grown Testing for Circa

Miner will authenticate secondhand luxury retailer’s jewelry and offer educational courses for its customers.
Oct 31, 2019 4:34 AM   By Rapaport News
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RAPAPORT... Secondhand-jewelry buyer Circa has tapped De Beers Group Industry Services to help it authenticate all diamonds in the items it purchases.

Circa will use De Beers detection equipment to test pieces for synthetics before purchasing, as part of a wider collaboration. The two will also conduct joint educational consumer events in Asia, Europe and the US, and will offer diamond-appreciation courses to Circa clients.

“Natural diamonds hold significant inherent value, and Circa acquires large volumes of pre-owned diamond pieces,” said Circa CEO Oren Schneider. “Our clients trust Circa’s ability to authenticate their diamond jewelry, ensure product integrity and recognize the value of natural diamonds. By partnering with De Beers…we’ll also be able to clearly identify and avoid buying any diamonds which are not natural at the time they are submitted.”

Correction, November 10, 2019: This article has been updated to state that Circa is a buyer of secondhand jewelry, and not a retailer.

Image: A 7.01-carat, emerald-cut diamond ring. (Circa)
Tags: CIRCA, De Beers, De Beers Group Industry Services, Oren Schneider, Pre-Owned, Rapaport News
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