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Richline Commemorates Berkshire Hathaway's Anniversary

May 1, 2015 3:53 PM   By Jeff Miller
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RAPAPORT...  The Richline Group, a subsidiary of Berkshire Hathaway, introduced commemorative products to celebrate the 50th anniversary of its parent company at the  shareholders meeting this weekend in Omaha, Nebraska. The exclusive products include a commemorative coin from the LeachGarner Division; a set of Berkshire Hathaway-themed bangle bracelets from its newest acquisition, Chrysalis; and a smartwatch from distribution partner, Omate, which includes a Warren Buffett watch face. Richline also partnered with the Cross Pen Company to create an engraved, 14-karat-gold-filled commemorative pen especially for the event. smartwatch

“Over the past few years, creating commemorative coins featuring Warren and Charlie (Munger) has become an annual tradition for us,” said Richline's chief marketing officers, Mark Hanna. “In honor of 50 years of Berkshire Hathaway, we’ve decided instead to create a single design — available in a choice of fine silver or 24-karat gold — honoring this extraordinary milestone.”

Richline Group’s president, Dave Meleski, said,  “Our Chrysalis brand is all about the physical expression of our personalities and our memories. Their commemorative set of stackable bangle bracelets, featuring both Warren and Charlie, is the perfect way to celebrate what Berkshire Hathaway means to all of us who attend the annual shareholders meeting.”

The Lutetia watch from Omate is “smart jewelry," which is  a growing priority at Richline, according to its president, Dennis Ulrich. "We see this emerging category as one of the keys to our future. With this in mind, we partnered with our friends at Omate to create a cutting edge watch with a unique twist. Not only is it a sign of the bright future we see for both Richline Group and Berkshire Hathaway, but with its exclusive Warren Buffett watch face it’s quite a bit of fun.”

All three collectible, commemorative products, as well as the custom Cross pen, will only be available at the 2015 Berkshire Hathaway annual shareholders meeting.

Tags: anniversary, Berkshire Hathaway, Jeff Miller, Jewelry, Manufacturing, richline group, watches
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