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Signet Revenue Drops in First Quarter

Retailer lowers guidance for rest of the year.
Jun 6, 2019 10:22 AM   By Rapaport News
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RAPAPORT... Signet Jewelers has lowered its sales outlook for the rest of the year, after revenue fell in the first fiscal quarter.

Total sales declined 3.3% to $1.43 billion in the three months ending May 4, the retailer reported Thursday. Same-store sales — at branches open for a year or more — slipped 1.3%.

Signet now expects sales of $6 billion to $6.06 billion for the current fiscal year ending January 2020, compared with its previous forecast of $6 billion to $6.1 billion. Same-store sales will decrease by 1.5% to 2.5%, it predicted, whereas it previously estimated they would range from a 2.5% decline to flat.

“Given the sales trends we experienced year to date, and softening retail traffic, we are narrowing our fiscal-2020 guidance, while continuing to expect strong progress on cost savings across our business,” said Signet CEO Virginia Drosos.

Sales in North America slid 3.5% to $1.3 billion, with declines at Kay Jewelers (-1.4%), Zales (-4.4%) and Jared (-4.7%). Legacy collections such as Ever Us and Le Vian recorded slowdowns, as did non-branded bridal jewelry. Sales of new merchandise increased, with stronger performances in the Enchanted Disney Fine Jewelry, Vera Wang Love, Neil Lane and Leo collections.

The company is working on contingency plans to combat the impact of potential 25% US tariffs on jewelry imports from China, Drosos said in an investor call following the release of its results. The higher rate could affect retail prices for its US customers, as China accounts for about 30% of Signet’s merchandise spending, she noted.

E-commerce sales rose 5.3% to $154.3 million, contributing about 11% of revenue, compared with 10% a year ago, the jeweler added.

The company’s net loss narrowed to $10 million for the quarter, versus a loss of $496.6 million a year earlier.

Image: A Kay Jewelers store in New Jersey. (Shutterstock)
Tags: China, e-commerce, Enchanted Disney Fine Jewelry, Ever Us, Jared, Jewelry, Kay Jewelers, leo, levian, Neil Lane, Rapaport News, retail, Signet, Signet Jewelers, US, Vera Wang Love, Virginia Drosos, zales
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