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American-Made Jewelry Gaining Favor, Says MVI
American consumers are turning to US-manufactured jewelry asmore women in the country create their own products, the CEO of luxuryconsultancy MVI Marketing told Rapaport News. While it is too early to say what impact the US-China...
Retail Aug 22, 2018 Rapaport News
MVI 150
Self-Purchasing Women Prefer White Gold – Poll
White gold is the most popular metal for self-purchasingmillennial women, with yellow gold trailing in last place, according to a survey by MVI Marketing.MVI conducted the survey in July among 1,001 US women aged25 to 40 with an annual of income...
Retail Aug 08, 2018 Rapaport News
Forevermark Tribute Collection 2017
Forevermark Line is ‘Tribute to Women’s Qualities’
Forevermark is focusing on the “unique qualities andcharacteristics” of women in its latest collection, which it unveiled at a celebrity-filledevent in New York this week.The Forevermark Tribute Collection launch, in the trendyChelsea neighborhood, featured stars such as Chrissy Teigen, Ashley...
Marketing Nov 09, 2017 Rapaport News
Forevermark Jewelry
Forevermark Ads to Refocus on Women
Forevermark will target female buyers in its holiday-seasonmarketing campaign this year, following a sharp shift in the way consumers acquiretheir jewelry.Self-purchasing by single and married women has increasedalmost 50% in the past decade, and grew...
Marketing Jun 05, 2017 Rapaport News
Forevermark De Beers diamond choke necklace
De Beers: Women Self-Purchasing More Diamonds
Millennials are increasingly buying diamond jewelry forthemselves, helping drive retail sales in the US to record levels, according toresearch by De Beers.Sales of bridal jewelry have been stable in markets wherethere is a tradition of giving engagement rings, but other...
Retail Jun 04, 2017 Rapaport News
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