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Pluczenik Marketing
Pluczenik Appeals Nagel Court Ruling
A five-year dispute between diamond manufacturer Pluczenik and broker W. Nagel is set to continue, despite a recent court ruling. Pluczenik has submitted an appeal to the UK Supreme Court, seeking to overturn a directive for its Belgium-based business to pay...
Polished Markets Dec 26, 2018 Avi Krawitz
Pluczenik lawsuit
Court Orders Pluczenik to Pay $3M Broker Fees
Diamond manufacturer Pluczenik must pay $3.3 million to abroker that claimed the company breached a pact made almost 25 years ago, a courthas ruled. The case dates back to a 1994 oral agreement between broker WilliamNagel...
Financial-Legal Dec 24, 2018 Rapaport News
Real is a Diamond image Nov 2017
New Diamond Ads Refocus on Love Moments
The Diamond Producers Association (DPA) has shifted to shortervideo advertisements for the holiday season as it aims to market diamonds bycapturing precious moments in couples’ relationships.Rather than telling more involved stories, as the DPA’sinitial videos did,...
Marketing Nov 20, 2017 Rapaport News
DPA print ad
New DPA Ads Feature Intimate Moments
Images of couples sharing tender moments will grace theDiamond Producers Association (DPA)’s new range of still advertisements, as partof the organization’s campaign to associate diamonds with love.The DPA launched this new phase of its marketing...
Marketing Jun 07, 2017 Rapaport News
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